Affiliate marketing is a marketing channel that connects brands with consumers through 3rd partywebsites. 

Through affiliate marketing, brands pay a commission to the publishers generating the sale. Brands candrive more sales and reward publishers for successfully promoting their products. 

Blossom has established relationships with affiliate partners across the content (ex: InStyle), loyalty (ex:Rakuten Rewards), Coupon (Honey), and BNPL (ex: Klarna/Afterpay). We will be the bridge between thebrand and the partners to grow the affiliate program. 

WHAT IS AFFILIATE MARKETING?

Our Services

    • Evaluate and select the most suitable network for the brand, such as CJ or Impact.

    • Introduce the Howl network as an additional content network option.

    • Oversee the launch process of the program.

    • Reach out to all the affiliate partners, including editorial, coupon, sub-affiliate, and cashback partners, to invite them to join the program.

    • Estimated timeline for completion is around 4 weeks.

    • Being the main point of contact for all affiliate inquiries.

    • Maintaining relationships with editorial and commerce partners.

    • Approving or declining applications in the program.

    • Proactively reaching out to continuously add new partners to the program.

    • Submitting monthly reversal files to ensure the brand does not pay commission on returned/cancelled orders and any orders using unapproved coupon codes.

    • Reporting on monthly affiliate performance.

    • Managing paid affiliate opportunities.

    • Complement PR efforts by actively pitching commerce content to editorial publications

    • Pitch new launches and sales but also key commerce content moments (back in stock, celebrity mentions, etc)

    • Product gifting (we don’t handle mailers but we collect information from editors who are interested and pass the information along to the brand)